Case studies · Beauty & Skincare
Aurum Cosmetics — Launching a luxury skincare line
Aurum was launching a 6-SKU luxury skincare line and needed packaging that felt as premium as the formulation — without committing to 10,000-unit minimums that would tie up capital before product-market fit was proven.
6
Launch set SKUs
4,800
Total units
50 / SKU
MOQ
10 days
Sampling
The challenge
What the brand came in with.
Aurum was launching a 6-SKU luxury skincare line and needed packaging that felt as premium as the formulation — without committing to 10,000-unit minimums that would tie up capital before product-market fit was proven.
The solution
What we built together.
We produced a coordinated set of rigid boxes, folding cartons and luxury shopping bags from 50 units per SKU. The hero rigid box uses a flush-mount magnetic closure, soft-touch lamination and rose-gold foil. Cartons use SBS with spot-UV logo. Shopping bags are 250gsm art paper with edge-painted handles in cream.
Materials
What it's made of
- ●2mm greyboard
- ●SBS
- ●250gsm art paper
- ●Satin ribbon
Finishes
How it's finished
- Soft-touch lamination
- Foil stamping (rose gold)
- Spot UV
- Edge painting
Production
Step by step.
01
Design
Dieline and 3D mockup in 4 days.
02
Sampling
White sample in 5 days, printed sample in 10 days.
03
Production
20 business days for full launch set.
04
Shipping
DDP to NYC in 28 days door-to-door.
Gallery
Selected product photography.
Project FAQ
Questions about this project.
Pantone 13-1520 TPX.
We matched Pantone 13-1520 TPX (Peach Echo) to a custom foil hue. Foil chips were approved at sampling stage.
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